The Internet has become increasingly prominent, and also the buyers to upgrade their traditional direct sales approach to a multi-channel strategy. The main focus of the strategy is to leverage digital platforms, including various online marketing channels such as mobile, social media, and email via QR code and PURL to provide direct marketing services.
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The popularity of social media is being capitalized by leading Western companies that are using social media marketing to promote their products and services. Due to increased accessibility of the Internet, high demand for data-driven direct marketing services will continue to accelerate the growth of category spending.
Companies Profiled in this Report includes,
Rapp, Epsilon, Wunderman, FCB, Acxiom, Harte-Hanks Direct, OgilvyOne, Merkle, Harland Clarke Corp, MRM//McCann, DigitasLBi, Aimia, SourceLink, BBDO, SapientNitro, Leo Burnett
The top-level company’s business profile has been analyzed to obtain accurate and detailed knowledge of companies. It includes several online and offline activities to rapidly expand your business. Some important brand promotion strategies, sales strategies, and advertising strategies are mentioned in the research report. Various business parameters, such as investment, financial budget and profit margin, were analyzed for North America, Latin America, Asia Pacific, Africa and Europe.
The main pillars of the business are explained, such as drivers, to understand the possible reasons behind market growth. In addition, it focuses on constraints and helps to understand and address the risks and challenges facing the business. However, the strategies adopted by different successful industries have been clearly studied. Different segments and sub-segments have been described in a descriptive manner.
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Market segment by Type
-Text (SMS) marketing
-Social media marketing
Market segment by Application
-Business to Business
-Business to Government
-Business to Consumers
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Key questions answered in the report include:
1 What are the key factors driving the market for direct marketing services?
2 What are the main market trends that affect the growth of the global direct marketing service market?
3 What are the challenges facing the growth of direct marketing services?
4 Who is the main supplier of the global direct marketing service market?
5 What are the market opportunities and threats facing suppliers in the global direct marketing service market?
6 What are the main results of the five strength analysis of the global direct marketing service market?
Table of Contents
Global Direct Marketing Services Market Research Report
Chapter 1 Direct Marketing Services Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
Chapter 12 Global Market Forecast